SHERIDAN BRINLEY

703 677-0208 (Mobile); 703 528-3107 (H)

sherida123@earthlink.net

SUMMARY of QUALIFICATIONS

More than 20 years of experience managing, writing and editing winning information systems proposals and task orders ranging from under $1 million to over $1 billion. Substantial experience working closely with capture managers, business development personnel and business unit leads to develop bid strategy, themes and discriminators. Lead proposal teams. Use SharePoint and Privia collaborative tools for managing proposals. In-depth understanding of the federal procurement cycle and its implications for capture, marketing and proposal preparation.

EMPLOYMENT

PROPOSAL MANAGEMENT/WRITING Jul 2016 to Present

Manage, write and edit proposals for clients. Managed proposal unit for client. Participated in solutioning sessions in capture phase for $300M opportunity. Coordinated and developed responses to data calls.

SENIOR PROPOSAL MANAGER

CSRA, Inc., Falls Church, VA Aug 2015 to Jul 2016

Managed proposals ranging from $15M to $400M, including critical re-competes. Developed detailed annotated outlines for solution sessions, collaborating with solution architects, capture and business development personnel to create compliant, compelling solutions. Led teams in solutions, color reviews, and final production. Used Privia extensively. Managed matrixed resources, including writing, editing, graphics and production. Proposals included GSA NS2020, EPA Verify (win), Customs and Border Protection OTIA (win), FBI ETMU (win), and TSA IMPACT. Latter included a large team of 30+ writers, coordinators, pricing, and business volume personnel.

PROPOSAL MANAGEMENT/WRITINGApr 2015 to Aug 2015

Managed, wrote and edited proposals for clients. Assignments included writing technical section of a major winning proposal for the US Army while managing process of reviews, revisions and final production. Also wrote and managed a series of GSA OASIS proposals and responded to RFIs.

PROPOSAL MANAGERDec 2013 to Apr 2015

CyberData Technologies, Inc., Herndon, VA

Proposal manager for fast-growing small business. Managed, wrote and edited proposals. Coordinated and compiled inputs from technical writers. Recruited reviewers and conducted color team reviews, incorporating comments. Worked closely with chief business development officer and operations leads in formulating bid strategy. Coordinated with contracts and pricing to prepare complete submission. Fast-paced proposal environment as firm bid aggressively. Bids have averaged $25-35M in size. Recent wins include $9M in new agencies for cybersecurity and Oracle support, a $50M Bureau of Land Management ID/IQ and new work at a major NOAA research laboratory. Also managed a $6M software development re-compete for the National Weather Service.

SENIOR PROPOSAL MANAGERAug 2010 to Dec 2013

Deloitte Services, LLP, Arlington, VA

Senior proposal manager in Federal Capture Group. Managed proposals and teams comprising reviewers, coordinators, desktop publishing, graphics, and editing personnel. Worked closely with capture managers, partners, principals and directors for federal agency proposals, including the Department of Defense, the National Institutes of Health, the Department of Health and Human Services, the Centers for Medicare and Medicaid Services, the Food and Drug Administration, and the U.S. Postal Service. Managed color reviews, preparing schedules in concert with principals and developing instructions and scoring matrices in Excel. Managed a winning $250M proposal for project management office services for the USPS, the largest win in the unit’s history. Also managed a $100M+ win for the Defense Computer Forensics Laboratory and a $31M re-compete win for a National Institutes of Health data warehouse system.

As lead proposal manager for federal health unit, supervised eight personnel, including proposal managers and coordinators. Team helped health unit achieve two years of back-to-back revenue increases. In 2013 team supported $1B+ in submitted proposals, achieving a win rate of 43+ percent on new business. Provided career guidance to assist team member’s progress at Deloitte and managed daily performance, helping individual team members meet and resolve challenges and problems. Coached team in how to work with diverse account teams that were internal client base.

PROPOSAL MANAGER Dec 2008 to Aug 2010

Siemens Enterprise Communications, Inc., Reston, VA

Proposal manager for Federal Solutions business unit. Managed proposals for account managers for federal agencies, ranging from advanced telephony solutions to telecommunications and voice infrastructure upgrades at Army facilities. Scheduled and conducted reviews, often with remote participation. Incorporated review team comments. Materially assisted unit exceed annual revenue target by more than 20 percent for 2009. Worked closely with account managers for wide array of federal customers, including the Air Force, the Army, and civilian agencies such as the Federal Aviation Administration, the National Aeronautics and Space Administration, and the National Oceanic and Atmospheric Administration. Organized proposal function and created site on corporate intranet using Livelink for proposal management and collaboration and as a repository of proposal information and templates. Created training for site use. Managed winning proposals for installation of emergency 911 system and command post telecommunications at major Air Force bases.  

PROPOSAL DIRECTORMay 2006 to Dec 2008

Dynamics Research Corporation, Reston, VA

Directed proposal unit at Reston facility. Worked with capture managers, business developers and business unit managers to create bid strategy. Managed proposals through life cycle to final production, scheduling reviews and resources. Ensured compliance with RFP requirements; selected reviewers, oversaw reviews and led debriefs; managed proposal teams—writers, technical subject matter experts, consultants, graphics and production staff. Participated in preparing corporate proposal process training, based on Shipley processes. Used SharePoint collaborative Web tool for proposals that involved subcontractors and remote team resources, such as graphics, desktop publishers and writers. Developed proposal preparation template for writers to facilitate faster proposal development. Managed win of GSA Alliant ID/IQ contract and Department of Homeland Security (DHS) EAGLE task orders for the US Coast Guard and the DHS Office of the Chief Information Officer totaling more than $20M.

PROPOSAL CONSULTANT2005 to 2006

Provided proposal management services for clients. Worked closely with capture and program managers in formulating bid strategy, managing proposals from bid strategy decision to final production. Scheduled reviews and led debriefs. Prepared project plans and B&P estimates in conjunction with capture managers.  Managed teams of writers, desktop publishers, graphics personnel, and other consultants.

 

PROPOSAL DIRECTORMay 2003 to Apr 2005

AlphaInsight Corporation, Inc., Arlington, VA

Directed proposal unit. Managed, wrote, and edited proposals as part of proposal life cycle.  Assisted in preparation of corporate proposal process based on Shipley processes and ensured adherence. Analyzed RFPs, prepared outlines, compliance matrices, and schedules, and managed reviews. Managed writer teams and production resources. Managed win of Department of Commerce NexGen and FBI Technical Development Support Program contracts, a new major contract with the US Army Information Management Support Center (IMCEN), successful re-compete of a $25M contract, win of a $5M contract with a new customer agency, and a major information assurance contract with the Department of the Interior.

SENIOR PROPOSAL MANAGERJul 2000 to May 2003

Computer & Hi-tech Management, Inc., McLean, VA

Managed and wrote proposals and participated in capture phase of opportunities. Responsible for full life cycle of proposal process, including developing win strategy with capture managers and business developers. Analyzed RFPs, prepared outlines and compliance matrices, and B&P estimates. Worked closely with senior executives in preparing and reviewing proposals. Managed subcontractor teams on all bids and writing and production resources. Managed winning $6M proposal to implement Voice over IP (VoIP) installation in the Herbert C. Hoover Building, the third largest building in the Federal government. Managed and wrote winning proposals for $21M, including a $7M bid for Department-wide information systems security for the Department of Commerce, and an $8M program for oversight of information systems for the Department of Housing and Urban Development.

MANAGER of PROPOSAL DEVELOPMENT Apr 1999 to Jul 2000

User Technology Associates, Arlington, VA

Managed daily operations of the Business Development Center, supervising 10 employees, including writing and research and production units. Unit wrote, edited and produced more than $90 million in winning proposals. Coordinated with capture managers and corporate senior staff for scheduling and managing resources for preparing and producing all proposals prepared by firm. Technical volume lead on major proposals, including two major successful re-competes of contracts representing one-half of firm’s business. Led theme and discriminator development and defining offer embodied in proposals. Analyzed RFPs and prepared outlines to structure bid, including annotations guiding writers. Provided training in proposal writing for UTA staff. Also supervised administrative support for corporate senior staff.

SENIOR PROPOSAL MANAGERDec 1997 to Apr 1999

NCI Information Systems, Inc., McLean, VA

Deputy to Program Management Office executive. Managed and wrote proposals that won over $55M in annual contract revenues. Specialized in meeting quick turnaround opportunities, managing entire process of proposal preparation from requirements analysis, outlining, scheduling, writing, and reviews to final production and delivery. Supervised writers, produced schedules and maintained budgets. Volume leader on major proposals, writing management and transition plans and past performance.

SENIOR PROPOSAL WRITERAug 1996 to Dec 1997

SIGNAL Corporation, Fairfax, VA

Wrote and edited new business proposals. Volume leader for past performance on all corporate proposals, including competitive task order oral proposals. Instrumental in writing and producing proposals that won $250M in new business, including U.S. Army Communications and Electronics Command, Corps of Engineers, U.S. Patent and Trademark Office information technology services contracts, and for several DOT Information Technology Omnibus Procurement (ITOP) task order proposals. Successful bids included the Federal Energy Regulatory Commission, the National Archives and Records Administration, the U.S. Coast Guard, and the Agency for International Development. Coordinated the work of technical subject matter experts, editorial staff, and production department. Reviewed, edited and approved work of other writers.

SENIOR PROPOSAL/MARKETING WRITER Apr 1995 to Aug 1996

Computer Data Systems, Inc., Rockville, MD

Volume leader for major corporate proposals, including the Defense Enterprise Integration Services II and DOT Information Technology Omnibus Procurement (ITOP) solicitations. Analyzed RFPs, prepared outlines, and participated in establishing win themes, discriminators, and overall appearance of proposals.  Researched, wrote, and edited proposal sections, particularly past performance in accordance with the Federal Acquisition Streamlining Act (FASA) guidelines. Proposals ranged from $10M to more than $300M in value.

BUSINESS DEVELOPMENT/SR. TECHNICAL WRITER Mar 1994 to Apr 1995

Kestrel Associates, Inc., Arlington, VA

Principal proposal manager and writer for all bids prepared by firm. Responsible for tracking opportunities through CBD and agency contacts. Analyzed RFPs for suitability for bidding, developed win themes and discriminators, prepared outlines, and wrote, edited and produced proposals. Proposals emphasized innovative systems integration solutions using networks to link automated virtual library systems and document imaging systems operating in diverse computing platform environments. Identified potential business opportunities with federal agencies and private firms, made contacts and qualified potential customers. Development efforts led to securing $2M library project for National Science Foundation.

EDITORIAL & PUBLIC RELATIONS CONSULTANT 1988 - 1994

Established public relations and editorial consultancy, specializing in proposals, contract documents, publications, fund-raising, membership development and association management. Clients included the U.S. Postal Service, the Western Highway Institute, IVHS America, Bell Atlantic, Computer Sciences Corporation, and national associations. Extensive experience editing for cohesive style, coordinating and managing complex proposals comprising thousands of pages with major integration of graphics. Managed editing and production resources to produce winning proposals under tight deadlines.

PERSONAL

Education: Stanford University, B.A.

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